MOTOR Market Watch: July’s winners and losers

Motor market watch july

With VFACTS' July sales report now in our hands, we reveal how the standout fast cars have performed in Australia’s car market.


McLaren: June sales (5), July sales (5), Year-to-date sales (21), Year-to-date percentage difference (compared to 2014) +21%

Intimidating numbers don’t announce a McLaren dominance in the market, however, a string of positive YTDs during the last three months suggest the brand’s starting to ramp up its presence in Australia. Expect it to grow even further with the 675LT's and Sport Series' impending arrival. 

Kia Proceed GT: June 29, July 66, YTD 233, YTD% +6

July is Kia’s proudest month for the Proceed GT because it’s the closest Kia has come to selling 100 GTs a month - the number it initially predicted. Sales have been much smaller than that, but the 66 moved in July is by far its best result.

Notable mentions:

  • Lamborghini's total sales this year are 886 per cent up on July 2014's after selling 9 cars this July, totalling 59 for the year, as its new product surge stays strong.
  • Ferrari and Audi's R8 have both, coincidentally, registered a 73 per cent difference for 2015's Year to Date sales compared to last. Expect new car registrations for the R8 to explode when the new model lands next early year.
  • Audi's new TT, and the newly launched TT roadster, are bathing in the glow of new product interest: it's YTD sales figure is 230 per cent better than last year's, with 366 TTs sold this year so far.


Toyota 86: June 276, July 227, YTD 1846, YTD% -30

There’s now an understandable lull in demand for the 86 with it entering its third year on sale – the 227 cars sold in July represent the quietest month for the two-door coupe in the past year. But news of an incoming TRD fettled 86, which MOTOR exclusively reported on, could again skyrocket interest in the car.

Mini Coupe/Roadster: June 0, July 2, YTD 11, YTD% -84

BMW effectively marked the Coupe and Roadster as dead when it declared the third generation Mini would concentrate on 'core offerings'. July's sales figures for the duo would reflect that, with sales for the two seater duo falling to single digits in the Australian market.

Notable mentions:

  • Holden's VF Commodore has experienced its second worst result in 22 months, selling 2030 units in July.
  • Chrysler's 300 only found 69 homes in last month. Meanwhile its YTD sales figure is 59 per cent worse off compared to last year.


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